Professional Development and Patient Education Guides are an essential and practical resource designed specifically for associations to deliver to their physician members. The guides provide an educational resource that helps physicians keep abreast of advances, develop better practice systems and demonstrate a commitment to lifelong learning — together these can lead to better patient care. Clinical Review and Study Guide sponsorships provide an opportunity for pharmaceutical companies to deliver a complimentary, non-accredited resource that demonstrates a commitment to education and supports patient benefits. Sponsorship opportunities are fully compliant with current PhRMA codes and provide exclusive sponsorship branding opportunities.
The guide content is produced in collaboration with top-level association physician members. Each guide contains a selection of questions with fully referenced answers, which help physicians gauge and improve their specialty knowledge. Content and questions are developed by physicians designated by the association and will simulate the types of questions physicians will encounter on the Maintenance of Certification exams and modules.
Each guide is produced in print and online. The print version can be delivered directly to the association member database and distributed at the annual association meeting. The online version is promoted electronically to the association opt-in membership and target audience email database as well as via website promotion — providing maximum reach.
Exclusive Sponsorship Opportunities
Each guide has ONE exclusive PhRMA code-compliant sponsorship opportunity. The sponsoring company will be positioned alongside a leading medical association both in print and online.
The Value of Sponsorship
- PhRMA code-compliant sponsorship
- Leverage credibility and partnership with medical association
- Support important educational content
- Build communication between your sales representatives and doctors